20 Aug 2019

UK: Multi-Million-Euro-Makeover at „Lowry’s“ Outlet Mall

A great entertainment project by media group ITV and Lifestyle Outlets, who is part of real estate company Peel L&P, is ready to go. Lowry’s outlet mall in Manchester will receive a multi-million-makeover. A unique mix of retail, leisure and entertainment will be created in one and the same place.

The masterplan will incorporate a transformation of the southern waterfront “The Watergardens“ into a 30,000 square feet (2,700 square metres) big vibrant leisure destination offering a new dining concept with a resteraunt terrace and more leisure entertainment, which is going to be an addition to a new brand experience. The first restaurants will be open in summer 2020. More details on the attraction itself are being kept under wraps for now. Jason Pullen ,Managing Director Lifestyle Outlets, is happy about the cooperation with ITV: “Lifestyle Outlets are at the forefront of creating the next generation of outlets and this exciting partnership with ITV will reinforce our position of delivering leading retail and leisure destinations with immersive leisure attractions.“

This major project is being implemented with design partners like Champman Taylor and Scruffy Dog Group: “We are thrilled to have been awarded this project,“ said Joe Bright ,Executive Chief Officer Scruffy Dog, “[…] during the design process we have been able to really push the boundaries in terms of innovation and creativity. […] it’s going to be incredible.“ (eap)