07 Jul 2008

Munich: Euro Attractions Show – 30 September to 2 October 2008

In many places plans for the upcoming European trade fair, the EAS, are underway. Aside from lively trade fair operations, it is already evident now that the parallel seminar programme will feature some advanced training sessions of the highest standard. As just announced, the organisers have already been able to sign some top-notch speakers for the seminars. With Richard Golding, the CEO of Parques Reunidos, and the well-known American author Joseph Pine (Pine/Gilmore, The Experience Economy, and more), the line-up is highlighted by two very sought-after, often-quoted figures from the industry. On top of this, the lecture and seminar subjects also planned for this autumn promise to be highly interesting. The EAS advanced training seminars are to deal with a wide range of questions specific to the industry. This year’s subjects include: “the five golden rules for successful attractions”, “viral marketing in the leisure and amusement industry”, “management of Q-line systems”, “corporate event planning”, and a “tour behind the scenes” of BMW World and the Bavaria Filmstadt! The organisers promise a high-quality programme and insights into how the world’s leading representatives from the leisure and amusement sector view the future of the European market! (eap)

 

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