18 Mar 2020

Franceen Gonzales Appointed New Chairperson of ASTM F24 Committee

Franceen Gonzales (photo), Executive Vice President Business Development Americas at WhiteWater West, was recently appointed as Chairperson of ASTM’s F24 Committee – Amusement Rides and Devices. She is the first woman to hold this post, and it’s a reflection of her constant dedication over the past 35 years to making parks safer for visitors. Throughout her career, Franceen Gonzales has focused on building leadership teams, developing operating protocols, consulting on the design of new water parks and resorts, and working on aquatic risk management.

“Safety in our industry is personal for me. Having been an operator of parks for 30 years and as a designer/manufacturer with WhiteWater, I see every day why safety is so important. It’s fundamental to making sure park guests are enjoying places they will come back to and is a core driver of business success. […],” she explains. Previously, Gonzales has held leadership roles in industry groups such as the International Association of Amusement Parks and Attractions (IAAPA), the World Waterpark Association (WWA) and AIMS International. (eap)