21 Jan 2026

Acquisition of Flyover Attractions by Brogent Technologies

Acquisition of Flyover Attractions by Brogent Technologies

(eap) Flyover Attractions, known for leading flying theatre experiences under the brand of the same name (also known as “FlyOver”), with multiple attraction locations in the USA as well as in Canada and Iceland, has just announced that the Taiwanese manufacturing company Brogent Technologies Inc. has reached an agreement to acquire the company from Flyover’s parent company, Pursuit Attractions and Hospitality, Inc. This strategic step is intended to usher in Flyover’s next phase of international growth. The completion of the transaction is expected in spring 2026, subject to regulatory approvals and customary closing conditions.

© Photo: Flyover The global immersive entertainment market continues to grow, driven in part by rapid technological advances. The acquisition by Brogent is intended to position Flyover within a more vertically aligned operating model that brings together technology development, creative production and guest experience delivery. This integrated approach would enable closer alignment between ride technology, content development and operations and support the scalable implementation of attractions at destinations worldwide.

“This ownership transition will drive a pivotal step forward in Flyover’s evolution. Brogent’s proven global capabilities and technological leadership perfectly complement our creative vision, operational expertise and innovative content production. Together, we will be positioned to support future growth, thoughtfully expand into new markets, and continue to deliver next-generation immersive attractions that set new industry standards. This represents an important inflection point that strengthens our foundation for long-term growth,” said Lisa Adams, Chief Operating Officer & Executive Producer, Flyover.

Chih-Hung Ouyang, Chairman & CEO of Brogent, commented: “Flyover has set a new standard for flying theater experiences by seamlessly merging cinematic storytelling with operational excellence. By combining Flyover’s creative innovation with Brogent’s technology platform and global infrastructure, we will introduce a turnkey, fully integrated model for immersive attractions that supports the next phase of evolution in location-based entertainment. Together, we’re building not just experiences – but a scalable foundation for long-term growth.”

The Flyover attractions, each of which currently features an “i-Ride” flying theatre system from Brogent’s portfolio, are presently located in the metropolitan areas of Vancouver, Las Vegas, Chicago and the Icelandic capital Reykjavík. Further locations worldwide are expected to follow. ■

Read also

Advertisement