PAW Patrol Land to Open 2026 in Chessington World of Adventures
(eap) Merlin Entertainments has announced plans to open the first “PAW Patrol” themed land in the UK in 2026 in partnership with Paramount. The multi-million pound investment is to be realized at Chessington World of Adventures Resort. The planned themed area is based on the successful children’s series PAW Patrol and is part of Merlin’s strategic focus on integrating internationally renowned brands into its related theme parks. As part of this strategy, the company recently also announced a cooperation with “Minecraft” (see EAP news from 28.11.2024).
Image: Courtesy of Merlin Entertainments
“We’re delighted to be joining forces with Paramount to bring PAW Patrol to life in one of our most popular UK theme parks. The partnership reinforces our position as the preferred partner for the world’s most beloved brands and builds on our expanding offer to families with younger children, who are a key audience for us as part of our future growth plans. We look forward to welcoming guests to Chessington to enjoy this exciting new land,” emphasizes Fiona Eastwood, CEO of Merlin Entertainments.
The new development will include four PAW Patrol-themed rides, guest accommodation and a customised retail offer. The creative teams from Paramount and Merlin Magic Making are working together on bringing the brand to life. “We are so excited to see the iconic PAW Patrol brand come to life at Chessington World of Adventures, and incredibly pleased to be partnering with Merlin Entertainments to bring these beloved pups to their first fully themed land in the UK. Chessington World of Adventures and Nickelodeon have a deep commitment to creating entertainment that families can enjoy together, and we are delighted that this new themed land will immerse young visitors in their very own PAW Patrol adventure,” comments Marie Marks, SVP Global Experiences at Paramount. ■