22 Aug 2022

Canada/Vietnam: Forrec and Sun Group Announce Long-Term Strategic Partnership

Canada/Vietnam: Forrec and Sun Group Announce Long-Term Strategic Partnership

Canadian design and planning company FORREC and the Sun Group, Vietnam’s leading operator of entertainment facilities, announced today that they have entered into a long-term strategic partnership. The two companies have already been working together since 2016. Together, the two partners aim to create many more memorable entertainment experiences in the future, thereby further expanding Sun Group’s entertainment offering in Vietnam. Under the newly formed partnership, Forrec will provide Sun Group with executive-level support and a dedicated team to provide on-site coordination and project design, as well as thought leadership and industry expertise. In return, Sun Group has appointed the Canadian company as its priority international design consultant for projects focused on experiences and entertainment.

“Partnering with SUN GROUP to deliver exceptional Designs, programming, and strategies will allow us to create transformational guest and visitor experiences in Vietnam” said Cale Heit, President and CEO of Forrec. “After collaborating for over six years and on dozens of projects, it felt natural to combine our breadth of experiences and knowledge and finally make our long-standing relationship official. Together, working as one team, we will unlock the full potential of experience design and strategy, ensuring continuity, efficiency, and innovation in all our projects.”

Nguyen Lam An, Deputy Director of Sun World, Sun Group, said: “The cooperation between SUN GROUP and FORREC promises to create a new chapter in the journey of bringing the world’s quintessence to Vietnam with international-worthy amusement parks for Vietnamese people. Together we can promote the beauty and tourism potential of Vietnam to the world. Each project promises to be a creative story of its own to create the momentum for the tourism sector of Vietnam in the future.” (eap)

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